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How To Create A Small Business Logo Your Customers Will Love

How do you create a logo for your small business? For many small business owners, this is an early question. If you have ever asked this question, you may also be wondering why should you have a logo, how can you create one, and how can you create a great logo on a modest budget. 

Why You Should I Have a Logo? 

Any small business should have a logo. It shows that your business is a serious venture and not a fly-by-night small business that will cave in a matter of months or days. A great small business logo effectively conveys a sense of what your business is about. Part of owning a small business is the feeling you get when you go to your website and see your logo. The pride you feel when you hand your first business card to someone and it has your logo on it.

How Can I Create a Logo?

Creating a logo for your small business is much easier than you might think. There are several ways to create your logo. When you're looking to design small business logo, graphic designers are one option. The other option is to create the logo entirely by yourself. This might be helpful if you have experience and interest in either doing artwork or working on Photoshop. 

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A logo, by definition, could technically even be painted if you wished. Really a lot depends on what you want from your logo. Some companies specifically want a logo that exudes style, while other companies want a logo that is more practical--choosing functionality over form, so to speak. You might have a friend who does graphic design--or know someone on one of your social media networks that either is an artist or may know someone that would create your logo for a reduced price. The Internet is teeming with young artists who will gladly do artwork at a discount just to secure some business. So, for someone looking for a good logo design, there are many options available. 

How Can I Create a Great Logo on a Modest Budget? 

When looking at design, small business logo graphic designers might be your best option, especially if you or someone close to you can't make the design. You might consider holding a contest at 99 Designs, a website where you hold a contest to choose the best design among several artists who will enter the contest on a freelance basis. You definitely have to have some kind of a budget in order to hold a contest, but it might be worth your while if you're having a hard time trying to find someone to design your logo for a reduced price or free. 

Hopefully now you understand why your business should have a logo, how you can create a great logo, and how you can create a super logo on a modest budget that won't break your piggy bank!

What did you think of these suggestions?  Do you have any other ideas for how to create logos while saving money?

1 comment:

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